In a domain that is largely woman-centric, N-Gents stands tall, proud and moustached. Men Dominate this particular turf within Nabila’s clique; reclining on plush leather chairs, enjoying a cigar as they delve into personalized beauty treatments. The brainchild of Zair Maqsood, N-Gents is a first-of-its-kind salon, created for a definitive male customer-base.
“I realized the need in the market for a place where I could go and be attended to without the frills of a unisex salon,” says Zair. “At N-Gents, highly trained professionals work in a hygienic atmosphere. As Nabila herself has trained as a barber, she taught the same skills to the team at N-Gents, educating them along the lines of a precision-cutting module. This forms the underlying strength of N-Gents; a place where old school barbering meets modern-day technology.”
There is no woman in sight within the rich chocolate brown and ox-blood interior where subliminal jazz music plays in the background, Espresso coffee is served and men come as much to network as to avail the range of services on offer. Services range from a basic shoe polish to skin treatments carried out in private ‘executive’ areas to luxurious Turkish bath and camera-smart make-up for men who are about to be photographed.
Launched in 2013, it is relatively new contingent to Nabila’s empire and yet, it has been one of her fastest growing brands. Recognizing the gaping need in the market for a state-of-the-art men’s salon, N-Gents was created in record time and now enjoys a growing clientele, from avoid sartorialists to society movers and shakers to celebrities, politicians or simply put, men who like to look and feel good. N-Gents’ old-school spirit melded with a new-age vibe serves them well.